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RAL MARKET SCOUT Top assisted livingmarkets in Missouri 600 licensed homes · St. Louis city County is #1 ralmarketscout.com
Missouri · RAL Market Report

Best places to open an assisted living home in Missouri

The top markets for residential assisted living in Missouri, ranked by demand versus supply — plus the cities where the homes are.

Updated July 2026
The top markets for assisted living in Missouri right now are St. Louis city, Jefferson, Boone counties — ranked by RAL Market Scout's opportunity score, which weighs 75+ demand and projected senior growth against current bed supply. Statewide there are 600 licensed assisted living homes serving 452,018 residents aged 75+, at a median cost of about $5,400/mo.
Licensed homes
600
state roster
Population 75+
452,018
ACS
Median AL cost
$5,400/mo
below the national median
Bed supply
44.0/1k
moderate supply

Top 10 markets for assisted living in Missouri

RAL Market Scout's opportunity score blends 75+ demand and projected senior growth against current bed supply — a saturated market is scored down even when demand is high. Higher means more room for a new small home.

  1. St. Louis city Countyopportunity 7.8/10 (Strong); 15,883 seniors 75+, growing -2.1%, with 22 licensed homes.
  2. Jefferson Countyopportunity 7.7/10 (Strong); 13,765 seniors 75+, growing 13.0%, with 13 licensed homes.
  3. Boone Countyopportunity 7.6/10 (Strong); 9,813 seniors 75+, growing 16.7%, with 12 licensed homes.
  4. Christian Countyopportunity 7.5/10 (Strong); 6,168 seniors 75+, growing 18.6%, with 14 licensed homes.
  5. Platte Countyopportunity 7.5/10 (Strong); 6,892 seniors 75+, growing 25.0%, with 13 licensed homes.
  6. Clay Countyopportunity 7.4/10 (Strong); 15,930 seniors 75+, growing 19.1%, with 14 licensed homes.
  7. Jackson Countyopportunity 7.3/10 (Strong); 45,825 seniors 75+, growing 6.7%, with 40 licensed homes.
  8. St. Charles Countyopportunity 7.3/10 (Strong); 28,479 seniors 75+, growing 19.8%, with 29 licensed homes.
  9. Cole Countyopportunity 7.2/10 (Strong); 5,637 seniors 75+, growing 11.6%, with 11 licensed homes.
  10. Camden Countyopportunity 7.2/10 (Strong); 5,017 seniors 75+, growing 7.4%, with 5 licensed homes.

All Missouri counties by market opportunity

CountyPop 75+DemandHomesMarketBand
St. Louis city15,8833.3227.8Strong
Jefferson13,7655.1137.7Strong
Boone9,8134.9127.6Strong
Christian6,1685.5147.5Strong
Platte6,8926.2137.5Strong
Clay15,9305.7147.4Strong
Jackson45,8254.6407.3Strong
St. Charles28,4796.3297.3Strong
Cole5,6375.1117.2Strong
Camden5,0174.957.2Strong
Buchanan5,8232.477.2Strong
Jasper8,1143.6117.2Strong
Taney5,4615.837.2Strong
Franklin8,1604.9197.2Strong
Cape Girardeau6,2274.6117.1Strong
St. Louis79,4705.4647.1Strong
Greene22,3935.4247.0Moderate
Cass8,3925.366.9Moderate
St. Francois4,8143.7266.8Moderate
Stone4,0605.226.7Moderate
Newton4,7935.686.7Moderate
Callaway3,1513.976.6Moderate
Barry3,0983.176.5Moderate
Lincoln3,3944.396.5Moderate
Johnson2,8753.166.4Moderate
Crawford1,9422.866.4Moderate
McDonald1,4783.706.3Moderate
Ray1,8362.716.3Moderate
Butler3,3452.8106.1Moderate
Phelps3,2914.666.1Moderate
Morgan2,1325.026.1Moderate
Audrain1,8902.166.0Moderate
Warren2,6434.636.0Moderate
Webster2,5322.716.0Moderate
Dunklin2,1503.356.0Moderate
Laclede2,7523.165.9Moderate
Benton2,5725.655.9Moderate
Lafayette2,7123.855.9Moderate
Pettis3,1463.765.9Moderate
Miller2,0543.435.9Moderate
Lawrence3,0203.335.9Moderate
Washington1,5894.035.9Moderate
Scott2,9603.955.9Moderate
Madison1,0162.725.9Moderate
Henry2,1484.245.9Moderate
Randolph1,8342.755.9Moderate
Polk2,6203.355.8Moderate
Howell3,4483.665.8Moderate
Macon1,5013.425.7Moderate
Pemiscot1,0722.705.7Moderate
Marion2,2312.465.6Moderate
Cedar1,5194.015.6Moderate
Dallas1,4283.035.5Moderate
Wright1,5322.415.5Moderate
Ste. Genevieve1,5755.345.5Moderate
Douglas1,2213.615.5Moderate
Adair1,6962.335.5Moderate
Wayne1,1593.115.5Moderate
Saline1,7422.465.4Moderate
Vernon1,7382.745.4Moderate
Dent1,3663.815.4Moderate
Linn1,0732.815.3Moderate
Texas2,3263.225.3Moderate
Stoddard2,6173.855.3Moderate
New Madrid1,2763.305.3Moderate
Perry1,6003.425.3Moderate
Gasconade1,4433.245.2Moderate
Cooper1,3873.335.2Moderate
Bates1,2933.015.2Moderate
Pulaski2,1103.605.2Moderate
Clinton1,7074.305.2Moderate
St. Clair1,0883.415.1Moderate
Ozark1,0523.005.1Moderate
Andrew1,5523.425.0Moderate
Pike1,4693.335.0Moderate
Barton1,0964.424.8Moderate
Nodaway1,6754.644.8Moderate
Livingston1,3723.154.6Moderate
Hickory1,2442.904.5Moderate
Moniteau1,0882.834.3Thin
Grundy1,0934.024.0Thin
Reynolds6253.40
Clark6152.40
Osage9812.82
Iron8743.84
Harrison8554.12
Putnam5033.41
Carroll8383.41
Atchison6183.60
Sullivan5352.22
Gentry4932.22
Scotland4303.80
DeKalb9853.53
Carter4422.41
Bollinger8962.46
Ralls9905.00
Lewis8713.71
Chariton8664.32
Oregon8593.61
Ripley9012.22
Mississippi9432.30
Daviess7574.90
Shannon6722.72
Monroe9403.72
Maries7994.10
Shelby5863.81
Holt5103.80
Caldwell7522.11
Worth2313.41
Montgomery9492.82
Mercer3302.41
Howard8083.82
Dade7623.71
Knox3582.41
Schuyler3592.10

Top cities for assisted living in Missouri

Where the homes actually are. Each linked city has its own page with local supply and market context.

CityCountyHomesBedsAvg size
Saint LouisSAINT LOUIS COUNTY513,07160.2
Kansas CityPLATTE312,04165.8
SpringfieldGREENE201,25462.7
FarmingtonSAINT FRANCOIS1858832.7
Poplar BluffBUTLER1028628.6
Jefferson CityCOLE1037837.8
Cape GirardeauCAPE GIRARDEAU956462.7
OzarkCHRISTIAN928731.9
Saint JosephBUCHANAN940545.0
ColumbiaBOONE848260.3
WashingtonFRANKLIN830337.9
ChesterfieldSAINT LOUIS COUNTY745865.4
Saint CharlesSAINT CHARLES762288.9
Saint PetersSAINT CHARLES755178.7
IndependenceJACKSON627746.2
Lee's SummitJACKSON647979.8
SedaliaPETTIS629749.5
Blue SpringsJACKSON635559.2
JoplinNEWTON632353.8
LebanonLACLEDE632053.3

Frequently asked questions

What are the top markets for assisted living in Missouri?
The strongest Missouri markets on RAL Market Scout's opportunity scoring are St. Louis city, Jefferson, Boone, Christian, Platte counties — based on 75+ demand and projected senior growth versus current bed supply.
Which Missouri city has the most assisted living homes?
Saint Louis has the most, with 51 licensed assisted living homes (about 3,071 beds).
How much does assisted living cost in Missouri?
The median assisted living cost in Missouri is about $5,400 per month — below the national median.
How many assisted living homes are in Missouri?
Missouri has approximately 600 licensed assisted living homes serving 452,018 residents aged 75 and older.

See the full Missouri picture

RAL Market Scout scores every county and ZIP in Missouri on demand, supply gaps, and referral capacity — and builds a site-level report for any address you're evaluating.

Sources: Licensed-home and city counts from Missouri state licensing rosters (RAL Market Scout data pipeline). 75+ population and growth from U.S. Census ACS. Bed supply from NIC MAP / state surveys. Cost figures are market medians. Data snapshot: 2026-07. Informational only — not legal, financial, or investment advice.