RAL Market Scout › Markets › Wisconsin › Portage County
RAL MARKET SCOUT Assisted living inPortage County, WI 30 homes · opportunity 5.1/10 (Moderate) ralmarketscout.com
Portage County, Wisconsin · County Market Snapshot

Assisted living in Portage County, Wisconsin

Demand, supply, and opportunity for small assisted living homes in Portage County — from the RAL Market Scout dataset.

Updated July 2026
Portage County, WI scores 5.1/10 (Moderate) for assisted living opportunity. It has 5,058 residents aged 75+, growing 7.9%, against 30 licensed homes — a moderate small-home market on RAL Market Scout's demand-vs-supply scoring.
Opportunity score
5.1/10
Moderate
Population 75+
5,058
7.9% growth
Licensed homes
30
current supply
Demand rating
4.4/10
Low

Why Portage County ranks here

Portage County scores 5.1/10 (Moderate) because its 5,058 seniors 75+ are growing 7.9% against just 30 licensed homes, with referral capacity of 2.0 per 1,000 seniors from nearby hospitals, hospice, and home-health agencies. A senior median income of $61,133 and median home value of $243,100 signal the local private-pay base.

Portage County demand & supply detail

Population 75+5,058
75+ growth (10-yr)7.9%
Dementia prevalence (65+)5.0%
Licensed assisted living homes30
Referral facilities nearby (hospital · hospice · SNF · home health · FQHC)10
Referral capacity / 1k seniors2.0
Senior median income$61,133
Median home value$243,100
Opportunity score5.1 / 10 (Moderate)

Assisted living by city in Portage County

CityHomesBeds
Stevens Point18445
Plover12188

Licensed assisted living homes in Portage County

FacilityCityBeds
DIMENSIONS LIVING STEVENS POINTStevens Point75
LODGE AT WHISPERING PINES (THE)PLOVER68
WILLOW BROOKE POINT SENIOR LIVING CBRFSTEVENS POINT52
RIVER VIEW LODGE ASSISTED LIVINGSTEVENS POINT51
WHISPERING PINES CBRFPLOVER40
WILLOW BROOKE POINT SENIOR LIVING RCACSTEVENS POINT36
POINT MANOR ASSISTED LIVINGSTEVENS POINT29
WELLINGTON PLACE AT WHITINGSTEVENS POINT28
NORTH CRESTStevens Point27
NORTH RIDGEStevens Point24
NORTH HAVENStevens Point22
MAPLE RIDGE OF PLOVERPLOVER20
MAPLE RIDGE OF PLOVER MEMORY CAREPLOVER20
SYLVAN CROSSINGS OF STEVENS POINTSTEVENS POINT19
CARDINAL GROVE ASSISTED LIVINGStevens Point18

Frequently asked questions

How many assisted living homes are in Portage County?
Portage County has 30 licensed assisted living homes, serving 5,058 residents aged 75 and older.
Is Portage County a good market for assisted living?
Portage County scores 5.1 out of 10 (Moderate) on RAL Market Scout, which weighs 75+ demand and projected senior growth against current bed supply. Its 75+ population is growing 7.9%.
How fast is the senior population growing in Portage County?
The 75+ population in Portage County is projected to change 7.9% over the coming decade, with dementia prevalence around 5.0% of seniors 65+.

Go deeper on Portage County

RAL Market Scout maps demand and supply down to the ZIP and builds a full site report for any specific address in Portage County.

Run a Market ReportSite Intelligence report
Sources: Licensed-home count from the Wisconsin state roster (RAL Market Scout pipeline). 75+ population, growth, income, and home value from U.S. Census ACS. Dementia prevalence from CMS chronic-condition data. Opportunity score is RAL Market Scout's model. Snapshot: 2026-07. Informational only — not legal, financial, or investment advice.